In the highly competitive electric heating market, winning the recognition of an American customer is undoubtedly a strong testament to the quality and service of our products. This time, we are fortunate to stand out from the crowd and become the client's first option. Here, I have an interesting story to share with you.
In January 2025, an American consumer Steven inquired about purchasing our heating pads. After careful comparison, Steven was hesitating between choosing our product or another competitor's since ours was more expensive. Then Steven just asked, "Why is your product more expensive? I'm afraid I would prefer to choose the cheaper option." So we explained to him the reason why the product was more expensive, which was primarily due to superior materials and higher safety standards.
1. Fabric material and layers
Our heating pad is made up of 5 layers of fabric: coral fleece, needle cotton, non-woven fabric, needle cotton, and warp knitted fabric. The other pad has only four layers: ultra-soft, double silk cotton, and ultra-soft. This means our pad is softer, feel better, and last longer.
2. Fire prevention
After rigorous testing, our controller and socket materials are fireproof and will not generate open flames, while the other do not.
3. Heating system
We use a PTC+NTC heating system, while the other only uses PTC. This means our product is safer and more reliable.
4. Length of the heating wire
The length of our heating wire is 8.25 meters. It has a wider coverage and is more comfortable to use. The other is only 7.2-7.5 meters long, with a smaller coverage area.
5. Power cord size
Our power cord measures 2.45cm, while the other is 2.3cm. Our pad come with greater safety guarantees.
In the current global market, where competition is fierce and low-priced products are emerging one after another, we have resolutely abandoned the strategy of simply attracting customers with low prices. We recognize that a pricing battle may result in momentary sales, but only quality can win a long-term future. Therefore, we focus on enhancing the comfort of our products, from precise temperature control systems to skin-friendly fabric choices, striving for perfection in every detail. In terms of safety, we have invested tremendous effort, from multiple circuit protections to strict material testing, with each measure aimed solely at ensuring user peace of mind.
It turns out, our choice was the right one. Those who truly understand life and value quality, like Steven, are willing to pay for this comfort and safety. This not only recognizes our products but also affirms our brand philosophy. In the future, we will continue to uphold this original intention, repaying every customer's trust with high-quality products, and ensuring that warmth and safety accompany every night.
